I’m unsure what podcasts Elon Musk listens to. However I hope he caught Kara Swisher’s “Sway” as we speak, as a result of it positively considerations him.
Apple CEO Tim Prepare dinner joined Swisher and the 2 mentioned, amongst different issues, the mysterious Apple Automobile.
Particulars are scarce and I’ll be proper up entrance: Prepare dinner didn’t give away something large or make any agency statements. However he did dance across the matter sufficient to go away a number of impressions behind.
For starters, talking in regards to the Apple Automobile, Prepare dinner instructed Swisher:
The autonomy itself is a core expertise, for my part. If you happen to kind of step again, the automobile, in quite a lot of methods, is a robotic. An autonomous automobile is a robotic. And so there’s a number of issues you are able to do with autonomy. And we’ll see what Apple does.
We already suspected the Apple Automobile can be an autonomous or semi-autonomous car, but it surely’s all the time good to listen to Prepare dinner verify that. Sadly when he talks about how one can “do quite a lot of issues with autonomy” it muddies issues again up once more. The corporate nonetheless hasn’t revealed if the Apple Automobile goes to be a passenger car, a supply van, a robo-taxi or shuttle service, or one thing else fully.
Fortunately Prepare dinner dropped one other juicy tidbit – although it might have been unintentional. He introduced up Elon Musk and, should you ask me, that tells us who he thinks the competitors is: Tesla.
Right here’s the quote:
I’ve by no means spoken to Elon, though I’ve nice admiration and respect for the corporate he’s constructed. I believe Tesla has accomplished an unbelievable job of not solely establishing the lead, however protecting the lead for such a protracted time frame within the EV area. So I’ve nice appreciation for them.
Is it simply me or does that sound just like the sort of factor Apple might have stated to the world’s prime MP3 participant producer a yr or two earlier than it launched the iPod?
On the one hand, it’s arduous to think about a car that surpasses Tesla’s in type and performance. We don’t have to go any sooner than they will go, they’re drop-dead attractive, they usually’re comparatively cheap to buy whereas being environmentally pleasant.
However, on the opposite, Tesla hasn’t actually accomplished a lot in the way in which of autonomy. It’s virtually laughable that the corporate calls its software program “Autopilot” and “Full Self Driving” when you think about that each require an attentive driver behind the wheel always.
It’s very simple to think about Apple’s AI workforce developing with a product that places Tesla’s paltry autonomous choices to disgrace – don’t neglect that Ian Goodfellow’s at Cupertino now.
And, realistically, Apple doesn’t should beat Tesla at making an EV. In reality, it’s seemingly Apple received’t even make its personal automobiles at first. I’d wager the corporate’s nonetheless pursuing one other producer to work with after a reported Hyundai-Kia deal fell through.
It simply must make good on the guarantees Tesla’s didn’t by giving individuals a automobile that safely drives itself or providing a robo-taxi service to most people.
In a winner-takes-all battle for the driverless future, who would you set your cash on?
H/t: Rebecca Bellan, Tech Crunch
Printed April 5, 2021 — 23:55 UTC